MAX&CO | Richard Quinn
Developed in collaboration with Max&Co. and British designer Richard Quinn, MAi. explored the potential of artificial intelligence in fashion communication at a time when the technology was still in its early stages. Inspired by the retro-futuristic aesthetic of 1960s science fiction, the project brought together virtual models, digital fashion, and creative direction to craft an innovative visual narrative.
The production combined 3D modeling, digital garments created in CLO3D, CGI, and AI-powered visual refinement, transforming digital pieces into a high-impact editorial experience. The result anticipated new possibilities for brand storytelling, demonstrating how the integration of art, technology, and artificial intelligence can expand the boundaries of visual communication.
@thediigitals @studio.acci @shudu.gram
@dagny.gram @richardquinn @maxandco
Paco Rabanne | NYLON
In collaboration with The Diigitals, Studio Acci contributed to the production of a digital editorial for NYLON Magazine, showcasing Rabanne's collection through a narrative created entirely within a virtual environment. Featuring digital models Shudu and Dagny, the project explored the potential of CGI and digital fashion to translate the collection's identity into a contemporary visual language, expanding the creative possibilities of editorials and campaigns for internationally recognized fashion brands.
The production involved the meticulous 3D recreation of the collection's garments and accessories, developed with exceptional fidelity to the original materials, textures, finishes, and garment drape. By combining 3D modeling, digital fashion, cloth simulation, CGI, and product visualization, the project demonstrates how technical precision, art direction, and innovation can transform physical collections into sophisticated visual experiences, opening new possibilities for fashion communication in the digital landscape.
@nylonmag @thediigitals @studio.acci
@shudu.gram @dagny.gram @rabanne
The Sun
The Sun is an original project conceived and produced entirely by Studio Acci, from creative direction to final execution. The work brings together CGI, 3D modeling, generative AI, art direction, visual storytelling, animation, and post-production, transforming the symbolism of the The Sun tarot card into a contemporary visual experience.
Every element was carefully crafted to explore narrative, aesthetics, and innovation, reflecting our approach to creative direction, visual design, 3D, AI, and audiovisual production. The project showcases our ability to develop complete visual campaigns and immersive digital experiences for brands, products, and services.
Riachuelo | Virtual models
The development of Riachuelo's three virtual models began with an extensive process of research, strategy, and creative direction carried out in close collaboration with the brand's team. Over several months, a multidisciplinary team conducted in-depth studies of facial features, physiognomy, visual language, behavior, identity, proportions, and human perception to shape the personality, expressiveness, and representativeness of each character. This foundational phase informed every creative decision, ensuring that each digital model authentically reflected the brand's values and positioning.
With the creative concept established, Studio Acci developed a complete CGI and 3D production pipeline, encompassing 3D modeling, Digital Human Development, LookDev, skin shading, hair grooming, texturing, surfacing, rigging, and high-fidelity rendering. The entire project was produced exclusively through computer graphics, without the use of generative AI, prioritizing artistic control, technical precision, and visual excellence throughout every stage of development.
The project resulted in three exclusive digital humans designed for fashion campaigns, retail, e-commerce, and advertising applications. More than virtual characters, these digital models represent the integration of creative direction, art direction, CGI, 3D, visual storytelling, and technology, establishing a new benchmark for Riachuelo's digital communication.
Karl Lagerfeld
Created to celebrate the 2023 Met Gala and The Costume Institute's exhibition Karl Lagerfeld: A Line of Beauty, this project brought together CGI, digital fashion, art direction, creative direction, and virtual production in tribute to Karl Lagerfeld's enduring legacy.
Developed by The Diigitals in collaboration with the official Karl Lagerfeld channels, the project reinterpreted the Maison's visual identity through digital humans, 3D environments, and Digital Couture, exploring new possibilities for luxury brand storytelling.
As a creative production partner, Studio Acci contributed to the development of the Digital Couture garments in CLO3D, translating the sophistication of haute couture into the digital space through 3D garment creation, cloth simulation, realistic materials, and high-fidelity finishing.
The project highlights the studio's expertise in CGI, creative direction, art direction, digital fashion, 3D garment development, and visual production for global fashion and luxury campaigns.
Virtual model Shudu showcased an exclusive digital interpretation of the Karl Lagerfeld collection within a 3D environment inspired by the façade of the Maison in Paris, demonstrating how heritage, innovation, and technology can seamlessly coexist in the next generation of fashion campaigns.
@karllagerfeld @thediigitals @shudu.gram
@studio.acci @RogueStudios
AWA by Magnum
As part of the AWA by Magnum initiative, Studio Acci developed the digital versions of the limited-edition capsule collection created in collaboration with designer Zoro Rebecca. The project celebrates craftsmanship, culture, and the strength of women in cocoa-producing communities across Côte d'Ivoire, bringing together fashion, technology, and social impact.
The digital garments were featured on the virtual ambassador AWA, supporting a campaign in which 100% of the proceeds were directed back to the initiative, further empowering the participating communities.
At Studio Acci, we were responsible for the Garment Digitization process, transforming each physical garment into high-fidelity digital assets for use in virtual fashion experiences and brand communication. Combining fashion technology, 3D visualization, digital craftsmanship, and purpose-driven design, the project demonstrates how technology can amplify cultural storytelling and create meaningful global impact.
@AWAByMagnum @ZoroRebecca
@thediigitals @studio.acci
Kami's Room
Kami's Room is an immersive virtual experience presented at Palais Augmenté 3, with the support of L'Oréal Groupeand Fisheye Immersive. Created to promote representation and increase the visibility of artists who are often underrepresented in digital spaces, the project brings together digital fashion, art, and technology as a platform for inclusion and creative expression.
The virtual character Kami's wardrobe was designed by artists from the very community she represents, amplifying diverse voices and creative talent through digital fashion. More than a virtual influencer, Kami became a symbol of innovation, culture, and collaboration.
@itskamisworld
Presented at: Palais Augmenté 3
L'Oréal Groupe & Fisheye Immersive
@forsmanbodenfors @thediigitals
@studio.acci
Glamour | Cover and editorial
Developed in collaboration with The Diigitals, Studio Acci contributed to the creation of the cover and editorial for the April issue of Glamour Brasil, bringing together fashion, technology, and digital production in an innovative visual narrative. Starring the virtual supermodel Shudu, the project showcased an exclusive collection of 3D-designed garments, exploring the convergence of the physical and digital worlds while introducing a new approach to fashion editorial storytelling.
Published in both the print and digital editions of the magazine, the editorial highlighted the potential of CGI, Digital Fashion, and virtual production in creating high-impact visual experiences. The production involved the development of Digital Couture pieces, combining CLO3D garment design, cloth simulation, high-fidelity finishing, and 3D visualization to transform creative concepts into sophisticated imagery, demonstrating how art, innovation, and technology can redefine the future of fashion communication.
@glamourbrasil @thediigitals @studio.acci @shudu.gram
@leticiahaag @carolinecostax @carneirojulia @fabianaleite
