MAX&CO | Richard Quinn
Developed in collaboration with Max&Co. and British designer Richard Quinn, MAi. explored the potential of artificial intelligence in fashion communication at a time when the technology was still in its infancy. Inspired by the retrofuturistic aesthetic of 1960s science fiction, the project brought together virtual models, digital fashion, and creative direction to build an innovative visual narrative.
The production combined 3D modeling, digital clothing developed in CLO3D, CGI, and visual refinement through artificial intelligence, transforming digital pieces into a high-impact editorial experience. The result anticipated new possibilities for brand storytelling, demonstrating how the integration of art, technology, and AI can expand the boundaries of visual communication.
@thediigitals @studio.acci @shudu.gram
@dagny.gram @richardquinn @maxandco
Rabanne | NYLON
In collaboration with The Diigitals, Studio Acci participated in the production of a digital editorial for NYLON Magazine, showcasing the Rabanne collection through a narrative entirely constructed in a virtual environment. Featuring digital models Shudu and Dagny, the project explored the potential of CGI and digital fashion to translate the collection's identity into a contemporary visual language, expanding the creative possibilities for editorials and campaigns for internationally renowned fashion brands.
The production involved the three-dimensional recreation of the collection's pieces and accessories, developed with high fidelity to the materials, textures, finishes, and drape of the original garments. Combining 3D modeling, digital fashion, fabric simulation, CGI, and product visualization, the project demonstrates how technical precision, art direction, and innovation can transform physical collections into sophisticated visual experiences, expanding new possibilities for fashion communication in the digital environment.
@nylonmag @thediigitals @studio.acci
@shudu.gram @dagny.gram @rabanne
The Sun
The Sun is an original project developed entirely by Studio Acci, from creative direction to final production. The work combines CGI, 3D modeling, generative artificial intelligence, art direction, visual storytelling, animation, and post-production, transforming the symbolism of The Sun card into a contemporary visual experience.
Each element was conceived to explore narrative, aesthetics, and innovation, reflecting our approach in creative direction, visual design, 3D, AI, and audiovisual production. The project demonstrates our ability to create complete visual campaigns and digital experiences for brands, products, and services.
Riachuelo | Virtual Models
The development of Riachuelo’s three virtual models began with an extensive process of research, strategy, and creative direction carried out in collaboration with the brand’s team. Over the course of several months, a multidisciplinary team conducted in-depth studies of facial features, physiognomy, visual language, behavior, identity, proportions, and human perception to shape the personality, expressiveness, and representation of each character. This stage provided the foundation for every creative decision, ensuring that each model authentically conveyed the brand’s values and positioning.
With the creative concept defined, Studio Acci developed a complete CGI and 3D production pipeline encompassing 3D modeling, Digital Human Development, LookDev, skin shading, hair grooming, texturing, surfacing, rigging, and high-fidelity rendering. The entire project was created through computer graphics, without the use of generative artificial intelligence, prioritizing artistic control, technical precision, and visual excellence at every stage of development.
The project resulted in three exclusive digital humans, conceived for applications across fashion campaigns, retail, e-commerce, and advertising. More than virtual characters, the models represent the integration of creative direction, art direction, CGI, 3D, storytelling, and technology, establishing a new standard for Riachuelo’s digital communication.
Karl Lagerfeld
Created to celebrate the 2023 Met Gala and The Costume Institute’s exhibition Karl Lagerfeld: A Line of Beauty, the project brought together CGI, digital fashion, art direction, creative direction, and virtual production in a tribute to Karl Lagerfeld’s legacy.
Developed by The Diigitals in collaboration with Karl Lagerfeld’s official channel, the project reinterpreted the Maison’s visual identity through digital humans, 3D environments, and Digital Couture, exploring new possibilities for luxury brand storytelling.
As a creative partner on the production, Studio Acci collaborated on the development of the Digital Couture pieces in CLO3D, translating the sophistication of haute couture into the digital realm through 3D garment modeling, textile simulations, realistic materials, and high-fidelity finishing.
The project showcases the studio’s expertise in CGI, Creative Direction, Art Direction, digital fashion, 3D garment development, and visual production for global fashion and luxury campaigns.
Virtual model Shudu presented an exclusive digital interpretation of the Karl Lagerfeld collection within a setting inspired by the Maison’s Paris façade, demonstrating how heritage, innovation, and technology can coexist in the next generation of fashion industry campaigns.
@karllagerfeld @thediigitals @shudu.gram
@studio.acci @RogueStudios
AWA by Magnum
As part of the AWA by Magnum initiative, we developed the digitalization of garments from the limited-edition capsule collection created in collaboration with designer Zoro Rebecca. The project celebrates the craftsmanship, culture, and strength of women from cocoa-producing communities in Côte d’Ivoire, bringing together fashion, technology, and social impact.
The digital garments were worn by virtual ambassador AWA, reinforcing a campaign that allocated 100% of the funds raised to the program itself, expanding its support for the participating communities.
At Studio Acci, we were responsible for the garment digitization, transforming each physical piece into high-fidelity digital assets for use in virtual fashion experiences and brand communications. The project brought together design, 3D visualization, fashion tech, and purpose, demonstrating how technology can amplify cultural narratives and initiatives with global impact.
@AWAByMagnum @ZoroRebecca
@thediigitals @studio.acci
Kami's Room
Kami’s Room is an immersive virtual experience presented at Palais Augmenté 3, with the support of L’Oréal Groupe and Fisheye Immersive. Created to promote representation and amplify the visibility of artists who are often underrepresented in digital spaces, the project brings together digital fashion, art, and technology as a platform for inclusion and creative expression.
The virtual character Kami’s outfits were created by artists from the very community she represents, amplifying diverse voices and talent through digital fashion. More than a virtual influencer, Kami has become a symbol of innovation, culture, and collaboration.
@itskamisworld
Presented at: Palais Augmenté 3
L’Oréal Groupe & Fisheye Immersive
@forsmanbodenfors @thediigitals
@studio.acci
Glamour | Cover & Digital editorial
Developed in collaboration with The Diigitals, Studio Acci contributed to the creation of the cover and editorial for the April issue of Glamour Brasil, bringing together fashion, technology, and digital production in an innovative visual narrative. Starring virtual supermodel Shudu, the project featured an exclusive collection of 3D-designed garments, exploring the convergence of the physical and digital worlds while proposing a new approach to fashion editorial storytelling.
Published in both the print and digital editions of the magazine, the editorial showcased the potential of CGI, Digital Fashion, and virtual production to create high-impact visual experiences. The production involved the development of Digital Couture pieces, combining CLO3D modeling, textile simulation, high-fidelity finishing, and 3D visualization to transform creative concepts into sophisticated imagery — highlighting how art, innovation, and technology can push the boundaries of fashion communication.
@glamourbrasil @thediigitals @studio.acci @shudu.gram @leticiahaag @carolinecostax @carneirojulia @fabianaleite
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